Twitter is a huge social network that as of today has more than 400 millions of users worldwide! It is a great channel to stay in touch with your audience, build a community of loyal customers and keep in touch with your audience daily. From this article you will learn:
- Why does your business need an account on Twitter
- What are the most trendy tweet types
- What are the best strategies to build a community onTwitter
Why does your business need a Twitter account
1. Twitter is a great channel to instantly release news, info and any other important thing to your customers. There's no need on Twitter to write long written posts or search for the right beautiful image – your tweet can be short, though informative. The tweet maximum length is just 280 characters!
2. You may find new clients here with the help of Twitter search tools. Use keywords or key phrases to search for things your potential clients may be interested in. Found a users who seems to be looking for your services? Address him directly through the comments in his tweet, and make an offer right there! This strategy is a true win for expensive products and services.
3. Customer support and service: Be ready to listen! Your clients might be Tweeting about difficulties or complaints, or even share questions and doubts tagging your Business Twitter account. Be there for them and make sure you can step in at the right time for them and give them the service they expect!
4. You will be able to monitor your brand reputation online and react to potential negative feedback right on the spot, converting these cases even in success stories.
5. You may reach industry leaders or influencers on Twitter. Usually users on Twitter are much more open to conversations compared to other official channels of communication. Make the best out of this channel to put your Business at the center of the attention.
What are the most trendy tweet types
Twitter has its own specifics so don’t be surprised when something you used to post on other social media doesn’t work here. Twitter users are most likely to pay attention to funny memes or striking news! Twitter lives at a much faster pace – memes still trendy on Facebook, are well sooner outdated for Twitter.
So what’s the best content to tweet?
- All the most up to date news and your business reactions to them
- Your clients retweets (given that these are interesting for your subscribers)
- Memes
- Your business news
- Reactions to popular bloggers, news websites or other posts about your business industry
We collected some really cool cases about how famous brands interact with their audience with the help of Twitter .png)
Product news
Amazing situational content
Interaction with other accounts
To be always active on Twitter and manage all your social media easily from one place use Solomoto Posts Scheduler and post at once to Facebook and Twitter.